Marcom Manager

募集要項

仕事内容

●Job descirption

[1] Campaign Coordination:

・Coordinate marketing campaigns and initiatives for the MIS and T&M divisions working in partnership with global marketing teams.

・Manage timelines for in-region campaigns to ensure timely and efficient delivery of regionalized materials in coordination with global efforts.

・May be required to coordinate and review translated materials.

[2] Budget Support:

・Support the management of advertising, marketing communications, and tradeshow marketing budgets to ensure regional marketing programs achieve positive ROI.

・Track budget plans versus actual expenses.

[3] Content Development:

・Develop marketing content, including copywriting and creative briefs for regional campaigns.

・Coordinate with internal and external stakeholders to ensure timely delivery of materials.

[4] Digital and Social Media:

・Plan digital marketing initiatives across channels, and potentially execute on local channel. This includes email nurturing campaigns, paid advertising, and organic channels and working with a global center of excellence for messaging alignment, best practices and overall coordination.

・Monitor and analyze campaign performance metrics.

[5] Event Support:

・Partner with Events Manager to determine limited, strategic MIS and T&M events and partnership opportunities for the Japan region.

・Coordinate and execute marketing activities and presence at industry events and tradeshows.

・Manage logistics and promotional materials for events.

[6] Reporting and Analysis:

・Review and understand how standard global reports apply to regional activities and outcomes.

・Maintain accountability for regionally generated leads while achieving positive ROI and meeting other established KPIs.

・Analyze data to identify trends and insights for regional optimization.

[7] Continuous Improvement:

・Participate in brainstorming sessions and contribute ideas for improving marketing strategies and processes.

・Stay updated on industry trends and best practices to enhance marketing effectiveness.

●Attractiveness of the position

Senior role with a team of talented people working in an exciting industry

●Carreer path / Opportunity

Has chance to get other assignments;Asia level MarCom Role or Global level MarCom Role

Opportunity to learn B2B marketing, marketing automation tools and platforms in a complex business landscape.

経験・資格

※求人情報の応募要件全てに該当しなくても、企業様に対して内々に打診したり相談することが可能な場合もございます。一つでも当てはまる方は前向きにご検討下さい。

【Must have】

Education:

・Bachelor’s degree in marketing or a similar field of study, or equivalent work experience required.

Experience:

・Experience in corporate marketing or revenue marketing required.

・Experiences in managing and supervising team members.

Skills:

・Proficiency in English at a business level or higher, and fluent or native-level Japanese skills.

・Proven experience managing revenue-generating campaigns, both for events and across various digital channels.

・Demonstrated ability to work collaboratively with global marketing leads and Centers of Excellence (COEs) to drive positive outcomes and achieve strategic goals.

・Develop and execute marketing strategies that delivered measurable results, maximizing return on investment (ROI).

・Expertise in analyzing campaign performance data to identify areas for improvement and implement changes that enhance overall effectiveness.

・Utilize data-driven insights to refine marketing tactics, resulting in increased engagement, lead generation, and conversion rates.

・Excellent written and verbal communication skills, with the ability to effectively interact with all levels of management.

・Superior project management skills, with a proven ability to manage multiple tasks concurrently under aggressive timelines in a dynamic environment.

・Skilled at identifying and evaluating creative ideas, focusing on those that will create a competitive advantage.

・Strong interpersonal skills with a collaborative, flexible, and team-oriented style.

・Proficiency in Microsoft Word, Excel, and PowerPoint.

・Adaptable and customer-focused.

・Collaborative and team-oriented.

Other Considerations (travel/hours availability, etc.):

・Domestic and international travel～20%

・This role offers an excellent opportunity for a proactive and detail-oriented individual to grow within the marketing team of a leading microscopy organization. The ideal candidate will possess strong communication skills, creativity, and a passion for marketing in the industrial and scientific sectors.

【Nice to have】

・B2B experience in an industrial and/or scientific sector is a plus.

※更なる詳細事項はカウンセリング（面談）時にお伝えします。

推奨年齢

• 20代
• 30代
• 40代
• 50代以上

勤務地

東京都新宿区

年収

1000万円～1100万円

Recruiting No.

02008954000063

企業情報

社名

分析機器メーカー

事業内容

分析機器の製造・販売